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Showing posts from November, 2010

4 No Fail Tactics for Directory Submissions

Manual directory submission is one of the most effective ways of driving traffic towards your web site. Keep the following tactics in mind and you will get the desired results from directory submissions: 1.First make a list of all those directories that share the theme of your web site. Then submit your web site in categories that share maximum relevance with your web site. Carry out a healthy research so that you can write a to-the-point description of your web site. 2.Do not forget to mention your unique selling point if you want a guaranteed sale. Your site description for various directories can hold the same key points but should have reworded content. Search engines love unique content. 3.Always remember to draft your descriptions in .txt files. This will make it easy for you to cut and paste all the unformatted versions in the directories. Do not stuff your descriptions with keywords. 4.If you do not have a very tight budget, try considering the paid directory submission. With f

Link Building Mistakes to Avoid

Link building is probably the most effective of all search engine optimization techniques. Even after the advent of the Web 2.0 culture, link building is still going strong. However, with millions of online marketers taking to this industry and calling themselves link building experts, it is very important to know what strategies to follow and what not to. Here are a few mistakes that most people make when link building: Never get links from No-Follow pages: Make sure that the links you get are not under the No-follow label. Search engines find it very difficult to crawl through these. Never stick with those who put up hundreds of links on a website that already has hundreds of one way links: Such sites are generally categorized as No-Follow, and linking to them will kill your linking purpose. Check if the site has any issues before you link to it. Make sure your links are a 100% relevant: Whether your links are high in authority or in page rank is immaterial. However, they should all

Advanced Link Building - 3 Essential Aspects

Indeed! Link building as a marketing technique has drastically changed since its earlier days. In order to use this technique to its utmost potential, one needs to constantly update oneself with the latest trends and updates. Hence, present below is a list of the various aspects of advance link building: 1.The first aspect is Building Strong Link Popularity: The art of linking is no different than any other aspect of online marketing, for even in this strategy you must definitely know your audience in order to find the types of sites that they come from. It is also important to note that website traffic reports are an extremely invaluable source of this information. 2.The second aspect is Creative Link Campaigns: Finding reciprocal links is a time consuming task. Moreover, bigger clients rarely have a good reason to find an appropriate place for outbound links on their websites or swap links. Hence the only way to deal with this situation is to improve the inbound link structure for th